Aaron’s, Inc. Announces Virginia Motor Speedway Exclusive Sponsorship
ATLANTA (March 6, 2015) – Aaron’s, Inc. (NYSE: AAN) announced today a one-year exclusive sponsorship agreement with Virginia Motor Speedway. Over the next year, Aaron’s will have exclusive naming rights to the Aaron’s King of the Commonwealth. Additionally, Aaron’s will be designated as the “Official Sales and Lease Ownership Partner of VMS.” Terms of the partnership were not disclosed.
“Here at Aaron’s we’re excited to be entering into our second year of sponsoring Virginia Motor Speedway. It’s great to be a part of the American Tradition of dirt racing at its finest. The King of the Commonwealth is sure to bring a lot exciting racing to Virginia Motor Speedway,” said Brock M. Roberts, Vice President, Northeastern Operations, Aaron’s, Inc.
The Virginia Motor Speedway Season will start April 11, 2015 with the Aaron’s King of the Commonwealth and will end on October 10, 2015 with the 11th Annual Down and Dirty Run-A-Muck Mud Bog and Mud Sling.
“Thousands of dirt racing fans will enjoy our events every weekend and we’re thrilled to bring Aaron’s on board as our exclusive sponsor again for 2015,” said Clarke Sawyer, General Manager, Virginia Motor Speedway. “Their partnership and the support of the Virginia Motor Speedway will ensure that our fans continue to experience family-friendly events.”
As part of the exclusive sponsorship agreement Aaron’s will also serve as the title sponsor for the track’s Pro (Crate) Late Model division. Beginning its second season, the Pro (Crate) Late Model division was added as an affordable option for those who want to race a late model. The division will be sanctioned by the Fastrak Racing Series.
About Aaron’s, Inc.
Aaron’s, Inc. (NYSE: AAN), a leader in the sales and lease ownership and specialty retailing of residential furniture, consumer electronics, home appliances and accessories, has 2,115Company-operated and franchised stores in 48 states and Canada. Founded in 1955 by entrepreneur and Chairman Emeritus R. Charles Loudermilk, Sr. and headquartered in Atlanta, Aaron’s has been publicly traded since 1982. For more information, visit www.aarons.com.
Aaron’s, Inc. includes the Aarons.com, GoRimco.com, and ShopHomeSmart.com brands.
About Virginia Motor Speedway
Bill Sawyer’s Virginia Motor Speedway is a 1/2-mile, dirt oval. The track is located on U.S. Route 17, eight miles north of Saluda, VA and 25 miles south of Tappahannock, VA. The speedway is just a short drive from Richmond, Fredericksburg, Southern Maryland and the Hampton Roads area. To learn more about Bill Sawyer’s Virginia Motor Speedway and its 2014 schedule of events, fans may call the Speedway office at (804) 758-1VMS or visit the track’s web site at www.vamotorspeedway.com.
